CIBEC’s methods have already shown its effectiveness in being one of the main points of support for companies that today have a storefront in their operating environment and that are part of its network. We encourage you to contact these companies to discuss with their directors about the difference that CIBEC makes in their business.
Catalink ( www.catalink.ca ) –
Catalink is a company that produces content and provides marketing services online with customers worldwide. Catalink is essentially oriented towards information technologies and communications with a focus on Web 2.0. Catalink specializes in text translations in more than a dozen languages, web development, branding, marketing, social media and SEO. The Catalink approach is unique in that its multidisciplinary team assesses the specific needs of each organization and offers customized solutions.
Catalink’s business type requires continuous investment. However, traditional funding organizations are struggling to understand Catalink’s potential since the company operates in a field with complex realities. This is why Catalink contacted CIBEC. Our teams have evaluated its business model and analyzed the market in which it operates in order to propose a financing tailored to its ambitions. Catalink has today increased its turnover and increased the number of customers by 27% in one year. Catalink’s directors who have made the strategic choice to build on our network are sure that the best is yet to come, because their growth forecasts for the third quarter are very optimistic.
Vertamin ( www.vertamin.com ) – Vertamin has achieved a major breakthrough by taking a strategic position well before the end of mobile platforms (smartphones, tablets).The company, having a turnover of several million dollars, focuses primarily on topics related to food, travel, and women’s lifestyle. With over 100 websites, Vertaimn Inc. provides a direct link between guaranteed impact advertisers and their target audience. Its reputation for good work and professionalism have earned it some of the biggest brand advertisers in the food, tourism and cosmetics industry.
When the orders started pouring in and the resources to manage growth failed, Vertamin appealed to CIBEC. Our business solutions have enabled the company to develop a shared service center for their many websites. Its directors were able to focus on what they do best: generate revenue through online advertising for their many customers. CIBEC allowed them to increase their capital and increase their number of customers. We have also made available our mentoring service consisting of professionals with proven experience in Silicon Valley, among others, that have provided them with advice on running a business relying on information technologies on a global scale.
Fondness Media ( www.fondnessmedia.com ) – Fondness Media is a pioneering company that has realized the power of mobile platforms. It therefore proposed these spaces as a place for advertising to its broad customer base. Fondness Media’s 100 and more websites receive more than 10 million unique visitors each month. Which makes it one of the fastest growing mobile network. Fondness Media’s room for maneuver is still very large, because the field remains unexplored.
A company like Fondness Media needs liquidity to enable it to achieve growth by delivering orders from its customers. Since the company operates in an industry where payments are often after delivery, it was difficult to be able to function without a good starting capital. Fondness Media has found the ideal partner in CIBEC. The expertise of our business managers allowed us to immediately see Fondness Media’s immense potential. We did not hesitate to make available significant funding.
oHealth ( www.ohealth.ca ) – If water is unquestionably necessary for life, the quality of the water we drink is not always up to par with our life expectancy. Thus, there is a market for people who want to drink a healthy water that’s useful to their health. It is in this market segment that oHealth has positioned itself. This company produces alkaline water that has a higher pH level than tap water and other bottling companies. This property can boost metabolism and help the body absorb nutrients more efficiently. oHealth’s customers drink water with very low levels of sodium. This option allows them to lead a healthier and more balanced life.
The oHealth business model is available through monthly plans, annual subscriptions, as well as packages of three months and six months to its customers that are generally distribution warehouses. While the company expects to be paid, it should continue to run, to make deliveries and to be known by other potential customers. By using CIBEC, oHealth could convert its unpaid invoices into immediate cash.
GOCTest ( www.goctest.ca ) – In Ottawa, the federal government is one of the largest employers. Many people dream of joining the federal government either because they have just finished university and it is one of the best places to start, or because they have another job and they would love to find themselves in the federal government for more secure employment. GOCTest relies on this enthusiasm to provide preparation for entry to the civil service examinations or recruitment tests. GOCT’s online training program is a unique approach that includes, but is not limited to, practice exams, sample interview questions, internal tips for job applications and interviews.
GOCTest was an idea with potential, but could it be turned into a lucrative business for its developers? The partnership between GOCTest and CIBEC allowed the development of a business plan that has resulted in obtaining the necessary funding to launch the business. CIBEC’s teams have also supported the online marketing efforts of this business to allow it to grow its number of customers by 35% in six months.
